Once upon a time, in a forest, there lived a pack of wolves. One day, a strange wolf named Blaze appeared, with bright orange fur and unique abilities. The other wolves shunned him, but Blaze continued to hunt and run with his style. He caught a deer by himself and brought it back to the […]
How to get noticed in a noisy market Read More »
“The first messenger, that gave notice of Lucullus’ coming was so far from pleasing Tigranes that he had his head cut off for his pains; and no man dared to bring further information. Without any intelligence at all, Tigranes sat while war was already blazing around him, giving ear only to those who flattered him.”–Plutarch’s
A lesson from Plutarch on how to make your blogs more interesting Read More »
Living in an age where even the historical writings of children’s author Roald Dahl are deemed offensive, you have to wonder how vulnerable your (or your business’s) reputation may be in a time when many people are hypersensitive and easily offended. It begs the question (assuming it matters to you) can you control your reputation?
Reputation Management, AUCKLAND NEW ZEALAND: Read More »
I asked the AI if ChatGPT spell the end for copywriters. This was it’s reply: As an AI language model, I cannot predict the future, but I can say that chatbots and other AI-powered tools have already impacted the world of copywriting. AI can now generate written content, including product descriptions, social media posts, and
Is ChatGPT the beginning of the end for copywriters Read More »